RBA Cash Rate: 4.35% · 1AUD = 0.67 USD · Inflation: 4.1%  
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Example Interest Rates: Home Loan Variable: 5.69% (5.89%*) • Home Loan Fixed: 5.39% (5.84%*) • Fixed: 5.39% (5.84%*) • Variable: 5.69% (5.89%*) • Investment IO: 5.69% (6.19%*) • Investment PI: 5.55% (6.02%*)

Escalating Subscription Forms

Views  38  Likes  0  Dislikes  0  Published  June 10, 2022, 6:54 am
Forms are the conduit between your digital asset and your funnel experience, so they have to be good. Once a user subscribes to an offer or engages with a landing page, we don't want to show that form to a user a second time. Instead, we're presented with an opportunity to escalate that user by way of a new offer (itself possibly course-correcting the funnel or website experience).

The escalating forms and panels are just one of the numerous conditional features built into Yabber (website and funnel conditional features are extensive).

What's described is a defining feature of good funnel, and is essential for a high-converting customer experience.

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