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Complimentary BSB Number Search Engine on Your Website

Complimentary BSB Number Search Engine on Your Website

We've provided a standalone BSB Number website as part of Yabber Tag: yabber's Satellite program for over 10 years. The problem? Most brokers didn't use it - the feature added complexity to their lives that they'd rather live without. While the standalone complimentary BSB website is a great tool that provides a highly trafficked advertising platform, and while the free Satellite websites provide a very genuinely service, it often wasn't used unless we provided a managed service. While the standalone BSB website remains (it's now a 2-minute install - we've updated the Satellite site to be a single-click install on fresh domain), we decided last year that we'd simply build the BSB feature into our standard mortgage broker website with a ton of additional features.

The BSB search feature is just 'another' tool on your website that provides a resource that demonstrates your expertise and authoritativeness in the finance field. Supplementing other bank-related data, such as mortgage product information made available via our live and always-up-to-date Bank Product Widgets, the BSB Search feature is one that'll simply sit dormant on your site for those that require it.

The BSB Search product provided to our clients via or standard Mortgage Broker Website is actually quite extensive - it creates what is literally thousands of pages on the back-end of a website with BSB data, and it includes various archive pages for bank codes and other information. The complimentary BSB Number website plugin made available to the general broker market is relatively simple in nature... but it's still an effective and powerful tool.

First, an example. The shortcode of [bm_bsb] returns the following:

■ ■ ■

Please enter a 6-digit BSB Number
DISCLAIMER: The BSB Calculation queries the BeliefMedia API to check the validity of the entered number. Please note that while every effort is made to keep data up-to-date, the most reliable source of information of BSB data is your bank. [ BeliefMedia API ]

Search for '062146' if you're struggling to remember a BSB Number.

Various stylistic and features are altered by way of shortcode as detailed on the BSB Number Plugin Page. As you can tell, the simplistic nature of the design lends itself to the tool being used within post content.

The free version of this plugin permits you to query usage by way of a dedicated endpoint. If there's sufficient interest we'll build a graphical interface into your WP dashboard.

BSB data is updated daily although changes are usually pushed once per month.

The Client Version

Clients obviously don't need to install this plugin as advanced functionality is built into your website. Your site already includes around 15,000 back-end pages that returns BSB data... and the point of creating thousands of indexable pages, of course, is to support your 'every page' conversions (we submit a BSB sitemap to your website for indexing).

Note: The module we include in our mortgage broker website is introduced in an article titled "Why our Mortgage Broker Website Includes a BSB Number Search Engine".

As mentioned, you still have access to a standalone BSB website that searches full numbers, bank codes, partial matches, and so on. The demonstration website is now about 7-years-old so it's a really poor indication of what the site now looks like (we'll update it soon - it's completely different).

The client version of this plugin sends user data to Yabber Tag: yabber in order to create a running commentary of usage. While not a funnel-feature as such, having the data helps build a BM Index engagement score.

What is a BSB Number?

A BSB number (or Bank/State/Branch number) is used for the purpose of abbreviating a customer's bank information. It is far easier to assign a customer a BSB number than to have a customer remember a large string of text. Instead, a short string of numbers is assigned in a block that can be easily deciphered by any bank or business to determine pertinent bank account information.

The First two digits specify the parent financial institution, the third digit specifies the state where the branch is located and the fourth, fifth and sixth digits specify the branch. For example, the BSB 033088 actually breaks down into the following.

03 = Westpac Banking Corporation
3 = Victoria
088 = 383 Chapel Street, Prahran

While banks usually follow this numbering convention, building societies and credit unions often don't, but it doesn't affect the way in which the bank details can be decoded. A financial institution may also use one centralised BSB for all accounts. For example, Suncorp uses 484799 for all deposit accounts regardless of which branch or state the account was opened.

As a general rule, BSB bank State information (the third digit in the BSB) will indicate its state of origin as dictated below:

2 - Australian Capital Territory, New South Wales
3 - Victoria
4 - Queensland
5 - South Australia, Northern Territory
6 - Western Australia
7 - Tasmania

The numbers are required for online transactional tools, employment information, and other types of processing systems.


The BeliefMedia Core plugin is required before this plugin may be activated. Core registers your site API Key and enables future updates. Your website and details are sent to us on registration so if you're not comfortable with this please don't install the plugin. The plugin should normally be downloaded from our Facebook Group .

Title: BeliefMedia BSB
Description: The BeliefMedia BSB website plugin provides a search feature for bank BSB numbers. Various styles may be applied.
  Download • Version 0.4, 3.7K, zip, Category: WordPress Plugins (BeliefMedia Client Plugins)
  Featured Image: London Chartered Bank, Scott Street and Bolton Streets Newcastle, NSW, 6th April 1893. The London Chartered Bank was formed in London in 1852 and one year later established branches in both Melbourne and Sydney. In 1882, the bank opened a Brisbane branch. In 1921 the bank merged with the English, Scottish and Australian Bank (ES&A) which in turn amalgamated with the ANZ in 1970. [ View Image ]

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