commonwealthbank – BeliefMedia Digital Marketing

bankhistory

Advertising for the Sixth War Loan on the Commonwealth Bank Head Office, Sydney, 17 April 1918

Advertising for the Sixth War Loan on the Commonwealth Bank Head Office, Sydney, 17 April 1918, RBA Archives, PN-001623. The Commonwealth Bank of Australia was only two years old when the First World War broke out in 1914. Despite being in its infancy as an institution, the Bank readily took on the challenges and responsibilities of providing financial support to

August 24, 2025

Commbank’s Ceba, aka Reginald

Commbank’s Ceba LLM probably needs a little layer of coding love to protect itself against being hypnotised. Virtually every language model loves gossip – it’ll talk about anything when given enough encouragement. In fact, there’s a model in use by one aggregator that’ll just about read the CEO’s email – crazy stuff.

November 3, 2023

bankhistory

Commonwealth Bank’s First Website, 1995

A look back at the first Commonwealth Bank website back in 1995. Just two years later in 1997, and riddled with serious security holes, NetBank launched, offering 24-hour internet transaction banking services ” a first among the majors in Australian banking.

April 3, 2023

beliefmedia

CommBank Banking Chamber, 1916

Commonwealth Bank Head Office, public Banking Chamber, 6th September 1916.

April 3, 2023

bankhistory

The 2021 Death of Commbank’s Dollarmites

Dropped in 2021 in the bloody aftermath of the banking Royal Commission, the Dollarmites program was criticised for profiteering off children that were less likely to withdraw – essentially forcing a savings program onto those that wouldn’t otherwise engage in weekly banking – and creating a brand loyalty that often compromised choice (dominating the first account market gave the bank

February 6, 2023

bankhistory

Commonwealth Bank Logo History

Do you remember the logo on your old Commonwealth Bank passbook? If you’re a vintage veteran of the Commonwealth Bank you’ll likely be most familiar with the yellow diamond design, but see if you recognise the branding from the pre-91 era. Commbank branding has seen two significant redesigns in its history. The first logo – introduced in 1911, and used

February 5, 2023