Shad of the Day, 11th May 2023. Peter Hill’s ads, like many others in the market, are intentionally deceptive. Rather than list reasons this ad is blatantly illegal, you should refer to an article on our website that details financial advertising compliance. The most significant infraction from this experience (one of four big-ticket offences) is the baiting quiz (returns an
Note to clients. Tonight we’re pushing a plugin update that includes a mechanism to cache your website menu. In making attempts to locate those ‘bottlenecks’, the menu was at the top of the list. In combination with our new servers and improved server memory management, the speed improves *tremendously*. We reached our goal of providing the fastest servers in the
The linked article includes around 70 screenshots of illegal broker advertising, and it details the process used by illegal leadgen services. https://www.beliefmedia.com.au/finance-facebook-advertising If you have used services such as Leadify, Karbn, Buy More Leads, BizLeads, Mortgage Magnet, Rowdy Digital, Woo Media, Biz Focused, Swell, ‘James Davis’, and a large array of others, you have objectively introduced non-compliance and what is
Today’s Shad is the day comes from leadgen charlatans. There’s a certain stupidity in buying (or selling) ‘500+’ leads. However, we’ll do one better: well send your 5000 leads a month or we’ll give your a million dollars (seriously). The point is this: generating leads is a piece of cake. Converting them is where the challenge lies. Would you rather
Shad of the Day, 13th April 2022. More of the same illegal, misleading, non-compliant, and baiting advertising. A shameful thought to think there are brokers supporting this abhorrent practice. Forcing the irrelevant questions (associated with a completely unknown and unlicensed entity), delivering a ‘You Qualify’ message, and hiding fake results (on the back of the ‘promise’ of results) behind a
We’ve recently updated our Census API to better support the creation of graphs on your website. The API supports what is literally *millions* of graphs, and your website now supports a couple thousand of them. An Elementor plugin is forthcoming that’ll make the creation process easier. Having access to Census and general audience data is a marketing imperative – It’s
A few days ago we introduced a new feature that nobody will use: Bureau of Meteorology Radar and Satellite animations and video. Accessed via a simple API, you have access to hundreds of renderings, with full control over date ranges and animation shows. You can Assisi choose to return animators as a GIF or video. We’ve just updated the Elementor
Minor update for clients. In the next push of our Yabber/Elementor plugin, we’ve included an option for location forums (those assigned via the location module) to show a ‘simple’ single line form. The simple form includes basic form fields (only) but retains the option to show the integrated calendar, so a booking can still be made, and the lead will
Note to clients. Minor update, but worthy of mention. The lender accreditations page now includes a selection of private lenders. When the lender logos are rendered to your website, the lender logos will not link to any product pages.
Webhooks are an application feature that will send a message to another application when a certain action occurs. For example, if a new contact is added to Yabber, or perhaps a group of new referrals, Yabber may send a HTTP webhook to a nominated ‘endpoint’, and the ‘request’ we send will carry information that can be resolved, mapped, or handled
Note to clients. Please update your plugin from Yabber. Today’s (BM and Elementor) changes are shown, but we’ve added over 40 new tools and features since November.
Note to clients. Further to a post yesterday, we’ve tidied up the new referral form a little and expect to push it in the next two days. It supports multiple custom fields with multiple referrals at the click of a button. The styles, colour, and text is all fully customisable. The system is, of course, fully integrated with Edge, and
