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Example Interest Rates: Home Loan Variable: 5.20% (5.24%*) • Home Loan Fixed: 5.48% (6.24%*) • Fixed: 5.48% (6.24%*) • Variable: 5.20% (5.24%*) • Investment IO: 5.74% (6.40%*) • Investment PI: 5.49% (6.32%*)

ChatGPT from OpenAI

Google has always been a place you go to search, Bing is where you go to find an actual answer, and it seems as though the ChatGPT tech (from OpenAI) integrated into search is where one might go for actual information in the future. The introduction of this style of tool for general use has potentially shifted the focus of search for 2023.

As an AI, ChatGPT is briliant. We recently had a need to search transcripts of phone conversions (we record everything), and after it had all the data, we asked for it to "find all occasions where we asked the user to...", and it returned all results, even when the style of question was different.

Screenshot shows an poem on brokers (the AI doesn't seem to like brokers very much), and the other asks for ways to save on a home loan (an ideal boilerplate for a blog post).

Try it out. Ask ChatGPT for an essay, outline, summary, blog post, on just about anything and it'll return some ideas to get you started.

Bottom line: Use any type of AI for boilerplate creation, but not content. Your own take on finance is what makes you and your business stand out from others, and while AI might be tempting, it doesn't support your content creation with the subjectivity necessary to be compelling and unique..

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