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Example Interest Rates: Home Loan Variable: 2.87% (2.9%*) • Home Loan Fixed: 3.74% (3.48%*) • Fixed: 2.48% (2.94%*) • Variable: 2.84% (3.44%*) • Investment IO: 2.3% (3.76%*) • Investment PI: 2.04% (3.8%*)

Yabber And Website FAQs · SOCIAL ARCHIVE ·

Yabber And Website FAQs

Consistent with our customer-first mantra - and the obvious overriding obligation to provide an online experience that actually converted - we wanted to know if a short-form style of FAQs with longer-form 'answers' would outperform the website used by virtually every mortgage broker in the industry - including our former 'generic' framework. The result was overwhelmingly conclusive: the FAQ style 'pages' encourage more page-views and converted far more clients.

FAQ content is simply rendered in easy-to-use and minimal accordion panels. They allow for the inclusion of large amounts of information to a page with full (global) control over what content is shown.

FAQ blocks are created in two different ways; via the category associated with an FAQ post type, and a general free-text style of content block created in Yabber (not associated with the FAQ post type).

The FAQ block associated with a post type shows an excerpt and link to the full-page FAQ, while the Yabber FAQ simply creates whatever you assign to each accordion panel. The FAQs created as a 'FAQ Post' are all rendered into a SEO-hungry FAQ archive showing all created FAQs. It might sound a little confusing but it's a ridiculously easy concept to understand once you've seen it in action.

When we hand your website over to you at least 65 FAQ posts are created for you (requiring your TLC and personalisation, of course).

It's a great system that'll improve your conversions, create funnel pathways, and improve engagement. Call us to discuss this and other features.

More information is available on our website.

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Consistent with our customer-first mantr

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Consistent with our customer-first mantr

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Consistent with our customer-first mantr

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Consistent with our customer-first mantr

Download our 650-page guide on Finance Marketing. We'll show you exactly how we generate Billions in volume for our clients.

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