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Aviation
Martin Khoury

Branding Braniff International

The brilliant Braniff International (1928-1982) advertising campaign of the late 60s was a broad strategy employed to re-invent the airline and its struggling brand from

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Aviation
Martin Khoury

The Braniff Airlines Air Strip

The Braniff International (1928-1982) Air Strip television and print advertising was part of a broader campaign that was used to re-invent the airline. Read about

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Aviation
Martin Khoury

Air New Zealand’s Cougar Campaign

In the aftermath Air New Zealand’s successful television and print campaign, they have launched a viral-ready Cougar Pride advertisement through December 2009 and January 2010

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Aviation
Martin Khoury

Kulula Airlines: Flying 101

South African Low Cost Carrier have recently released a unique livery on one of its new Boeing 737-800s (registration ZS-ZWP), entitled “Flying 101”. Various sections

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