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Martin Khoury

A Happy Britney Spears Tweets @VAustralia

There’s an old and very well-known marketing adage that says that a satisfied customer will tell three people about their positive experience, while an unhappy

Aviation
Martin Khoury

John Mayer Tweets about Qantas and the A380

John Mayer tweeted his adverse experience onboard a Qantas A380 flight yesterday and demonstrated the real time damage a from can cause an airline. Mayer

Aviation
Martin Khoury

New Qantas Advertising Campaign

The latest installment into Qantas’ ageing “I Still call Australia Home” campaign was launched nationally in Australia during the Bledisloe Cup in August. While the

Aviation
Martin Khoury

Virgin Australia’s Flygirl Campaign

V Australia launch their new “Flygirl” campaign tonight on Australian television, marking the commencement of their first major brand and product marketing campaign. The style

Aviation
Martin Khoury

Ryanair Cabin Crew Strip For Charity

Thirteen flight attendants from Ryanair have stripped off their uniforms for the company annual charity calendar, but it has feminist groups burning bras and claiming

Aviation
Martin Khoury

V Australia’s Inaugural TV Campaign

V Australia’s inaugural television advertising campaign commenced this week with appearances capitalising on Channel 7’s Olympic audience. The advertisement includes an animated 30 second spot

Aviation
Martin Khoury

Beds and Blowjobs with Ryanair

Ryanair appeal to a huge minority audience. Since the minority backpacking audience will fly with them despite their questionable approach to air travel or poor

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