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Sending Video to Social Media with Instagratify

We all know that Video is a highly effective marketing tool, and we all know that we should all be using it. Instagratify is designed to share those short and meaningful videos a super-simple process. Brokers have information fed to them via Lenders and aggregators every day, and you're exposed to new scarious and products routinely. While you might find this information rather mundane, it's the kind of content that, when shared, starts to expose your expertise and authoritativeness in the market... and it's the type of actionable content that keeps your audience informed.

This FAQ doesn't discuss the video discussion format or strategy. Instead, we'll focus on the mechanics of the Instagratify video module. The article assumes familiarity with Instagratify, so if you haven't already, read "How to Use the Instagram Hashtag-Based Social Media Sharing Module".

Creating a video with Instagratify is easy. You are required to simply create a short video, attach it to an Instagram video post (not a Reel), and Send. Based on the options provided in Yabber or the shortcodes in the post content, an optional watermark thumbnail, progress bar, and title, will be applied. This FAQ introduces how to create these short videos.

Social Accounts: We've found that the most suitable destination for regular video content is your Facebook Pages and Groups, LinkedIn personal and company profiles, and your website. The fact you're creating the video in Instagram serves to assign value to your presence on that platform. If you're approved, and if defined in your filtering profile, Yabber will also send the Instagram videos to YouTube.

Client Usage: We encourage our clients to use Instagratify regularly, and there's an expectation for those in various managed programs that they'll keep to a creation schedule. It takes less than a minute to pull out your phone, record it, and send it - it's not hard.

Vista: The most common method of sending content to social media is via the Outlook-integrated Social Media calendar. Read more about Vista in an FAQ titled "Sending Content to Social Media from Your Vista Social Calendar".

To use Instagratify, it is assumed that you have connected Facebook to Yabber, and you have attached your Business Instagram Account to a page.

While we've used Facebook and LinkedIn as the demo video destinations, Instagratify video may be sent anywhere - including YouTube.

  How Instagratify Video Works

Sending video to various social media networks from the Instagram-based Instagratify module is no different to posting images or groups of images. You upload a video, apply some Yabber tags that tell the system what to do with your video, and it will post. Various optional features are applied to the video manufactured for social, such as a watermark, progress bar, fading, and a heading. In advanced cases, you can apply background music - it's an extremely versatile system given that it's just an Instagram post that we start out with.

  Instagratify Video Hashtag Instructions and Settings

The Settings panel allows you to define various defaults that will be applied to each and every video, so if a certain feature is set to apply by default that is not required, a hashtag is used to remove the feature from being applied, and if the default settings are not applied, the hashtag is used to include the feature.

Available Instagratify hashtags and instructions are shown below. The tags aren't exhaustive.... we'll introduce the tags for music and vertical video in other FAQs.

#watermark

If the watermark is not set by default, the #watermark hashtag will force the watermark to be applied. If the watermark is applied by default, you may use the #nowatermark hashtag to exclude it. Either way, and if you ever forget what options you've saved, you can use #watermark at any time.

#progress

If the Progress Bar is not set by default, the #progress hashtag will force the progress to be applied. If the progress is applied by default, you may use the #noprogress hashtag to exclude it. Either way, and if you ever forget what options you've saved, you can use #progress at any time.

#fades

The #fades option is not available in your Social Settings. If you would like the video to fade in and out, use the #fades hashtag. While the fade time may be altered, it's a little complex and tends to devalue the system, so stick with the defaults.

[heading]

The heading is applied to the top of the video as follows: [heading: This is My Heading].

#bmusic_{id}

Applying music to the video is less than ideal because we have to define a track and volume, both of which are challenging to do with basic text commands in an Instagram post. It's an advanced feature that we'll introduce in another FAQ, so it's best avoided for the moment.

  Creating the Instagram Post

The Instagram post is created as a post - not a Reel (that's another module). The screenshots below show how we went about creating our example. We have a progress bar and watermark to be render by default, so if we didn't want these features we would use the #nowatermark and #noprogress hashtag. Conversely, if the option wasn't defined or it was set to return no value, we would have used #watermark and #progress to include them. Note that in our first example we've excluded a heading - this will come next. Remember, the fade-in and fade-out feature is not defined in Yabber by default, so if we want the fade applied we must use the #fades hashtag.

Share Instagram Video Post

  Pictured: The Video should be shared as a Post and is treated very differently to a Reel. Edit your video using the Instagram controls as necessary and then Share. Ensure you include the applicable distribution hashtag in your post. The title is used as a title in your Website Social Archive and when shared to various networks, and the title is different to a 'heading' which is applied to the actual video.

Showing each step tends to overcomplicate the process. We simply follow the bouncing ball, ensuring that the video is created in a 'Post'.

  The Result

The result of the video as shared to Facebook is as follows:

Instagratify Video Shared to Facebook

  Pictured: The result of the video sent to Facebook. Note the watermark in the bottom right and the progress occupying a small area to the lower portion of the video (it shows the progress of the video). The video will also fade in and out.

The LinkedIn result is virtually identical. The LinkedIn container title is provided by way of the title shortcode of [title: Instagratify Demo, Watermark and Progress Bar].

Instagratify Video Shared to Facebook

  Pictured: The result of the video sent to LinkedIn. Note the watermark in the bottom right and the progress occupying a small area to the lower portion of the video (it shows the progress of the video). The video will also fade in and out.

When send to your website as part of the social media archive it will render as a standard HTML5 video.

Instagram provides limited editing features for scaling video posts, so if you would like to use a square video, you shoot should it in a 1:1 format. In the example below, the resulting video will show a watermark, progress bar, heading, and it will not fade in and out (I've excluded the #fades hashtag).

Instagratify Square Video

  Pictured: Instagram provides limited editing features for scaling video posts, so if you would like to use a square video, you shoot should it in a 1:1 format. The Instagram text above will result in a video that includes a watermark, progress bar, heading, and it will not fade in and out (I've excluded the #fades hashtag).

Instagram includes its own editing options, including a facility to add text . Usage of these tools will not impact the resulting Instagratify options (although you should keep the area clear for the watermark and other heading if used).

The result on Facebook:

Instagratify Square Video on Facebook

  Pictured: The square video as sent to Facebook. The system is imperfect, so common sense prevails when including a Heading. Keep it short and descriptive, and be mindful that Instagratify is meant to be simple, so advanced text options are generally avoided.

The result on LinkedIn is similar.

You will see that in the resulting video and text sent to both Facebook and LinkedIn (or anywhere else), everything after the space-dot-dot-space marker was removed, and this behaviour was discussed in our primary Instagratify FAQ.

  Advanced Options

There are plenty of advanced options that we built in simply because we could, and not because we should. We've avoided introducing these features but may come back to them in another FAQ. Certainly, the music feature requires an introduction, but Instagram provides a music option so it a little redundant.

Yabber's Property Modules - currently available to only those managed RE clients - are quite good, and the automated video tools create slideshows, include animations, returns custom text in various ways, and generally produces a high-quality video without effort. Being mindful of the power of Generative AI options (including our own), we're working to ensure that we provide a solution that will scale in all operations.

  Video is Still King

There's a lot of competing messages in the marketplace, and a ton of noise that seeks to draw your attention to the next 'big thing'. Ignore the fluff on the periphery and work with what works, and right now, that's unquestionably video. Those of our clients (managed or otherwise) that use Instagratify (or video in general) regularly are the highest-performing on our books, and the video usage and strategic use of social clearly plays a big part in their ongoing organic success.

It was very difficult to refrain from content strategy and tactical video usage in this FAQ. Ensure you review the applicable video discussions.

■ ■ ■

  Related Social Media FAQs

Yabber's Social Media modules are very extensive. Some of the social features, systems, and modules, are shown below.

You have a best interest duty requirement imposed upon you that essentially mandates you quickly communicate rate data to your clients - first when the board makes a cash rate decision, and then later when changes are made, or when repricing might be appropriate. Yabber provide a basic facility to create an RBA Cash Rate… [ Learn More ]

The Image Factory - part of the broader Media Factory which is closely connected to the Social Sendify module - is very much a legacy system, but it may still return content that might be of value on Social Media. Generative AI has diminished the value of the point-and-click tools we've used since 2007, so… [ Learn More ]

It is highly unlikely that you will be required to create your own Twitter X Application, but if you're no longer using Yabber, or you're creating your own application for any reason, or you're looking to increase your standard Twitter post allowance (the only platform where we throttle posts), then this FAQ will become relevant.… [ Learn More ]

We've shared FAQs that showed you how to create Wistia video customisations, sharing profiles, turnstiles, and postroll CTA profiles (all linked below). This FAQ will show you how to update an individual video or all videos that are part of a project.

  About Wistia

Wistia is a third-party service that provides videos hosting for a monthly subscription. It is quite costly, but the platform does provide for three free videos and we encourage all our users to sign up for this offer.

Wistia provides a large number of integrated video features that enable far greater insights into video performance when compared to platforms such as YouTube, and the level of statistical data returned for each user is significant.

Yabber integrates with Wistia in such a way that we effectively emulate most features of that service. This tight level of connectivity enables features such as the email collection turnstiles (or email capture form 'gates' within a video) to be used for engagement and not just consumption.

This FAQ should be read in company with those listed below since when you're updating a video you'll generally update all of the profiles shown at the same time.

Wistia features may be referenced under this article in the 'Related FAQ' section.

Wistia: You may sign up for a free account on Wistia at Wistia.com . Ensure you follow the FAQ on connecting the API and Webhooks to fully enable all of Yabbers features.

  Wistia Source - Yabber/Wistia or Elementor

In a previous FAQ we detailed how to apply customisations to an embedded Wistia Video. In order for Yabber and/or Wistia options to override the values defined in Elementor, you should navigate your way to the 'Settings' panel and define your preferred source via the 'Website' option.

Elementor or Wistia

  Pictured: In order for Yabber and/or Wistia options to override the values defined in Elementor, you should navigate your way to the 'Settings' panel and define your preferred source via the 'Website' option. Using the Elementor option is one that is typically used by those that do no subscribe to Yabber in any way.

If the source is set to 'Elementor', all Yabber and Wistia options are ignored, and if set to Yabber, all Elementor options are ignored.

Using Yabber profiles and options are obviously preferred since you may globally update all videos as required, and options can be applied without messing around within your website.

  Locating The Update Panel

You will find the facility… [ Learn More ]

Using Wistia’s Turnstile email collector, you can collect emails from within your videos at defined times, making it easy for you to gate content and drive warmer leads into a crafted pathway. The collected email is sent to Yabber and full automation may optionally be applied as if the user subscribed to a standard subscription… [ Learn More ]

A Wistia video may contain a share control button which presents various sharing options. Usage is generally discouraged because it tends to clutter the video container appearance, and other share options already exist. This FAQ will show you how to define various share options.

Updating Video Options

This FAQ will show you how to create… [ Learn More ]

Wistia annotations are described as the 'polite marketers best friend'. Defined by you, the annotations are a small line of linked text that will render to the top right of your video container after a defined period of time, and for a period of time. Remember, the entire focus of a funnel is about creating… [ Learn More ]

A Postroll CTA is a customizable link (or full screen linked image) that shows at the end of your video that will help you get your viewers to take the next step in your conversion process. This FAQ will show you how to create and manage the Postroll feature. Since the profile is updated with… [ Learn More ]

Wistia Projects are parent container for videos that you can think of as categories, or folders on your PC. You might have a project for First Home Buyers, Refinancing, Investors, and so on. The projects are a good way of selectively sharing groups of videos (since each project has its own privacy settings), and you… [ Learn More ]

You may customise the appearance of a Wistia Video container by creating a profile in Yabber. Your 'style and feature' profile is then assigned to a single video or group of videos (in a project). Unlike services such as YouTube, Wistia allows you to alter virtually every element of the video container, from the colour… [ Learn More ]

This FAQ will show you the method of sending images and/or video o Facebook Groups with Instagratify or Vista. The method is one that will become a global feature in the future, but until then, the Facebook Group feature will be a little different to other services. First, we only permit posting to your own… [ Learn More ]

Wistia is a third-party video hosting service that is tailored towards business in that it provides full tracking, detailed analytics, statistics, and full customisations - all of which Yabber supports. Another seriously significant advantage of Wistia is that is permits us to track usage to the user level, thus marrying up with our own methodology,… [ Learn More ]

YouTube Chapters are video chapters applied in YouTube under each video, and they're used on your website as a means for each user to navigate directly to that part of the video that is most relevant. From an SEO perspective, Google treats each chapter as an answer to a question, so the feature will improve… [ Learn More ]

You want those marketing assets on the periphery to property represent your brand, but you also want them to be consistent with your trending website traffic or consumer sentiment. For example, with the introduction of a FHB or Investor incentive of some kind you will likely want your broader marketing footprint to reflect this, or… [ Learn More ]

When you visit any YouTube channel you will be presented with a fairly typical layout. However, those playlists that are shown on your entry page, and the order in which they may be shown, may be customised to your liking in YouTube or in Yabber. This FAQ will show you how to customise your channel… [ Learn More ]

You want those marketing assets on the periphery to property represent your brand, but you also want them to be consistent with your trending website traffic or consumer sentiment. For example, with the introduction of a FHB or Investor incentive of some kind you will likely want your broader marketing footprint to reflect this, or… [ Learn More ]

It's typical to change your social media banners of all types based on seasons, such as Christmas, Anzac Day, Easter or similar. A module in Yabber permits you to define start and stop dates for a specific banner, and that banner will automatically be applied (and later replaced with your 'default' banner). This FAQ shows… [ Learn More ]

Yabber profiles a basic facility to update your Facebook page. Quite frankly, it's a very old module so doesn't include all the required fields that you would expect, so it'll see an update in the near future. You will find the Page options by following the 'FB' option in the primary menu (the Facebook Social… [ Learn More ]

This FAQ will guide you through the process of uploading and/or changing your Facebook profile image or company page banner. Note that two other similar FAQs are published with similar functionality. The first will show you how to schedule Seasonal banners, or those changes that will apply between a defined period of time, and… [ Learn More ]

Wistia is a third-party video hosting service that is tailored specifically to marketing efforts. The service charges a significant premium for hosting but they do provide a free option for three videos which we encourage you to use. You may register your free account at Wistia.com . This FAQ will show you how to connect… [ Learn More ]

As with Social Media, it's rather absurd that we'll invest time, effort, and energy into creating video content and then let it rot away on a social platform that doesn't give it the exposure that the video deserves. For this reason, our website framework supports a full-featured video archive that'll show all your videos in… [ Learn More ]

There are social services that take great pride in providing an online calendar for the purpose of scheduling your social media. It's an acceptable option, but it's just another service that'll require a subscription, and it's just another service that'll keep your data once you leave. We've reinvented the method of sending content to social… [ Learn More ]

Your website is the epicentre of your marketing efforts, and it should link to and include those dynamic resources on the periphery, such as YouTube, Instagram, Facebook, and so on. This FAQ will show you how to include an Instagram Slider on your website using an Elementor widget and WordPress shortcode. All the attributes of… [ Learn More ]

It's typical to change your social media banners of all types based on seasons, such as Christmas, Anzac Day, Easter or similar. A module in Yabber permits you to define start and stop dates for a specific banner, and that banner will automatically be applied (and later replaced with your 'default' banner). This FAQ shows… [ Learn More ]

The YouTube banner is the large image towards the top of your YouTube channel. Yabber provides a facility to update this banner, and this FAQ will show you how this is accomplished. Another FAQ will show you how to seasonally alter the banner so it updates automatically on the basis of scheduled dates. For… [ Learn More ]

A YouTube Playlist is simply a collection of related videos. They may be shared as a group of videos on YouTube, or as it applies to your website, you may selectively include related videos in panels, video sliders, or in lists. Yabber provides a full-featured section to create, manage, and update playlists on YouTube (and… [ Learn More ]

Yabber provides a large number of ways in which to send videos to Social, although it's more likely that you'll use the Outlook-based Vista Social Calendar, or Instagratify tools more often than any other, and both of these these tools will optionally applying a watermark, a heading, a music track, and fade effects.… [ Learn More ]

Given its importance, this FAQ is provided for clarification on how to ensure that Instagram videos are sent to YouTube via the Instagratify tool. If you haven't already, you should review 'general' the FAQ on Instagratify, and another on Sending Video to Social Media with Instagratify. The reason a user might get confused… [ Learn More ]

The notion that you'll create social media content to various networks and effectively hand over ownership is a little absurd. All your social posts sent from any of our systems - such as Yabber, Instagratify, or Vista - are all optionally sent back to your website into a fully hashtag-searchable archive. This give your website… [ Learn More ]

Instagram accepts up to 9 images when creating a post. Instagratify has the capacity to stitch up these images into an animated GIF for sharing on social media or other purposes. When multiple images are required to be sent to social, the standard has generally evolved into using a video since there's more options… [ Learn More ]

We all know that Video is a highly effective marketing tool, and we all know that we should all be using it. Instagratify is designed to share those short and meaningful videos a super-simple process. Brokers have information fed to them via Lenders and aggregators every day, and you're exposed to new scarious and products… [ Learn More ]

Instagratify is a tool used to filter and send Instagram content to select social media networks based on the hashtag used in the Instagram post content. It is an excellent tool to use when out-and-about, and it'll likely become your default sharing tool when you're away from your standard Outlook calendar.

Sendify

All the modules… [ Learn More ]

The YouTube module is very extensive and permits a vast array of functions. This FAQ will show you how to change a featured 'Thumbnail' image for a YouTube video. For the purpose of the FAQ we'll assign a new Thumbnail to one of our boring videos.

Google Connectivity

Using the extensive YouTube module requires that… [ Learn More ]

When Testimonials are received - regardless or whether of not they're published to your website - we will manufacture a suite of testimonial images that are suitable for social media. These images are all sent to your Vista Social Media Calendar once created. The Vista assignment will be blank, meaning that they won't… [ Learn More ]

The testimonial module is the most versatile in the finance (or any other) industry. We suggest you use it and take full advantage of the system. The Testimonial module will perform the following functions: Automatically pull reviews, testimonials, and recommendations from a growing list of services. The system will publish each review to all of… [ Learn More ]

The Sharebar is a menu of social platforms that floats on your page. It allows a user to share the current page to social media. The result of the Sharebar on our website is shown below.

Belief Sharebar

  Pictured:

The result of the Sharebar on our website is shown below. Social platforms are shown… [ Learn More ]

The Vista Social Media Calendar is an essential component of a number of social and managed programs. The calndar is a function of integration with Microsoft systems, and it enables a level of control and integration that will empower your business in ways that'll make your competitors fuzzy little heads explode. Important: Creating a calendar… [ Learn More ]

Connecting to Social Media is usually straight forward. Click on the icon that relates to the applicable social platform, assign the requested privileges, and you're done. However, we often assign a user to our Beta system that elevates the experience, but it also introduces a low level of complexity into the signup. Refer the following:… [ Learn More ]

In order to support a number of features, such as Google My Business, YouTube, Testimonials, and other tools, you must connect to Google. Navigate your way to the Social Connect panel in Yabber and click on the Google Icon.

Business Verification

In order for Testimonials to function, you must have your business verified with Google.… [ Learn More ]

  Related Video Blocks

Your website includes a large number of ways in which to return video, or assign video to certain hook on your website.

We've shared FAQs that showed you how to create Wistia video customisations, sharing profiles, turnstiles, and postroll CTA profiles (all linked below). This FAQ will show you how to update an individual video or all videos that are part of a project.

  About Wistia

Wistia is a third-party service that provides videos hosting for a monthly subscription. It is quite costly, but the platform does provide for three free videos and we encourage all our users to sign up for this offer.

Wistia provides a large number of integrated video features that enable far greater insights into video performance when compared to platforms such as YouTube, and the level of statistical data returned for each user is significant.

Yabber integrates with Wistia in such a way that we effectively emulate most features of that service. This tight level of connectivity enables features such as the email collection turnstiles (or email capture form 'gates' within a video) to be used for engagement and not just consumption.

This FAQ should be read in company with those listed below since when you're updating a video you'll generally update all of the profiles shown at the same time.

Wistia features may be referenced under this article in the 'Related FAQ' section.

Wistia: You may sign up for a free account on Wistia at Wistia.com . Ensure you follow the FAQ on connecting the API and Webhooks to fully enable all of Yabbers features.

  Wistia Source - Yabber/Wistia or Elementor

In a previous FAQ we detailed how to apply customisations to an embedded Wistia Video. In order for Yabber and/or Wistia options to override the values defined in Elementor, you should navigate your way to the 'Settings' panel and define your preferred source via the 'Website' option.

Elementor or Wistia

  Pictured: In order for Yabber and/or Wistia options to override the values defined in Elementor, you should navigate your way to the 'Settings' panel and define your preferred source via the 'Website' option. Using the Elementor option is one that is typically used by those that do no subscribe to Yabber in any way.

If the source is set to 'Elementor', all Yabber and Wistia options are ignored, and if set to Yabber, all Elementor options are ignored.

Using Yabber profiles and options are obviously preferred since you may globally update all videos as required, and options can be applied without messing around within your website.

  Locating The Update Panel

You will find the facility… [ Learn More ]

Using Wistia’s Turnstile email collector, you can collect emails from within your videos at defined times, making it easy for you to gate content and drive warmer leads into a crafted pathway. The collected email is sent to Yabber and full automation may optionally be applied as if the user subscribed to a standard subscription… [ Learn More ]

A Wistia video may contain a share control button which presents various sharing options. Usage is generally discouraged because it tends to clutter the video container appearance, and other share options already exist. This FAQ will show you how to define various share options.

Updating Video Options

This FAQ will show you how to create… [ Learn More ]

Wistia annotations are described as the 'polite marketers best friend'. Defined by you, the annotations are a small line of linked text that will render to the top right of your video container after a defined period of time, and for a period of time. Remember, the entire focus of a funnel is about creating… [ Learn More ]

A Postroll CTA is a customizable link (or full screen linked image) that shows at the end of your video that will help you get your viewers to take the next step in your conversion process. This FAQ will show you how to create and manage the Postroll feature. Since the profile is updated with… [ Learn More ]

Wistia Projects are parent container for videos that you can think of as categories, or folders on your PC. You might have a project for First Home Buyers, Refinancing, Investors, and so on. The projects are a good way of selectively sharing groups of videos (since each project has its own privacy settings), and you… [ Learn More ]

You may customise the appearance of a Wistia Video container by creating a profile in Yabber. Your 'style and feature' profile is then assigned to a single video or group of videos (in a project). Unlike services such as YouTube, Wistia allows you to alter virtually every element of the video container, from the colour… [ Learn More ]

There may be occasions where you are required to give BeliefMedia access to your YouTube account. If you're a managed client, access will almost certainly be required. While Yabber provides facilities to upload YouTube videos and manage your channel, we may still require access in order to simultaneously add multiple videos without breaking any upload… [ Learn More ]

This FAQ will show you the method of sending images and/or video o Facebook Groups with Instagratify or Vista. The method is one that will become a global feature in the future, but until then, the Facebook Group feature will be a little different to other services. First, we only permit posting to your own… [ Learn More ]

Wistia is a third-party video hosting service that is tailored towards business in that it provides full tracking, detailed analytics, statistics, and full customisations - all of which Yabber supports. Another seriously significant advantage of Wistia is that is permits us to track usage to the user level, thus marrying up with our own methodology,… [ Learn More ]

YouTube Chapters are video chapters applied in YouTube under each video, and they're used on your website as a means for each user to navigate directly to that part of the video that is most relevant. From an SEO perspective, Google treats each chapter as an answer to a question, so the feature will improve… [ Learn More ]

You want those marketing assets on the periphery to property represent your brand, but you also want them to be consistent with your trending website traffic or consumer sentiment. For example, with the introduction of a FHB or Investor incentive of some kind you will likely want your broader marketing footprint to reflect this, or… [ Learn More ]

Evidenced by the large number of 'Related FAQs' shown at the bottom of this article, your website includes a very large number of video features. Why? Because video is vitally important... and given that it's a platform your competitors ignore, you have the capacity to achieve some amazing results. One of the many video features… [ Learn More ]

When you visit any YouTube channel you will be presented with a fairly typical layout. However, those playlists that are shown on your entry page, and the order in which they may be shown, may be customised to your liking in YouTube or in Yabber. This FAQ will show you how to customise your channel… [ Learn More ]

Wistia is a third-party video hosting service that is tailored specifically to marketing efforts. The service charges a significant premium for hosting but they do provide a free option for three videos which we encourage you to use. You may register your free account at Wistia.com . This FAQ will show you how to connect… [ Learn More ]

As with Social Media, it's rather absurd that we'll invest time, effort, and energy into creating video content and then let it rot away on a social platform that doesn't give it the exposure that the video deserves. For this reason, our website framework supports a full-featured video archive that'll show all your videos in… [ Learn More ]

At the risk of repeating ourselves, every single page on your website is a 'type' of landing page, and each and every page on your website is a conversion asset that must be treated as such. While the primary objective of each of your website pages might vary, the need to build every page around… [ Learn More ]

It's typical to change your social media banners of all types based on seasons, such as Christmas, Anzac Day, Easter or similar. A module in Yabber permits you to define start and stop dates for a specific banner, and that banner will automatically be applied (and later replaced with your 'default' banner). This FAQ shows… [ Learn More ]

The YouTube banner is the large image towards the top of your YouTube channel. Yabber provides a facility to update this banner, and this FAQ will show you how this is accomplished. Another FAQ will show you how to seasonally alter the banner so it updates automatically on the basis of scheduled dates. For… [ Learn More ]

In this FAQ we'll provide the basic shortcode necessary to return a video modal to your page. There are two methods for returning a video modal: a Yabber modal, and a full screen modal, with the former preferred because it is fully tracked and integrated with the Conditional Framework.

Modal Module Overview

Your website… [ Learn More ]

In an FAQ titled How to Define and Send Lender-Specific Videos for the Lenders Archive and Product Pages we looked at how to assign videos to the Lender Product Archive and Pages on your website. Familiarity with the former module is required, as this FAQ will simply show you how to link directly… [ Learn More ]

In a previous FAQ we introduced how to define the single video for your website Lender Archive page. However, this is the top-level entry page that effectively acts as a conduit to the Lenders Archive Pages and the thousands of Lender Product Pages. Each of the specific Lender Archive Pages, and all of… [ Learn More ]

The Lender Archive Video is a single video shown on the entry Lender Archive Page. It is important for the purpose of amplifying funnel enthusiasm and introducing your website visitors to the purpose of the vast information archives you make available. The video should always include an appropriate call-to-action, appropriate disclaimers, and other helpful… [ Learn More ]

A YouTube Playlist is simply a collection of related videos. They may be shared as a group of videos on YouTube, or as it applies to your website, you may selectively include related videos in panels, video sliders, or in lists. Yabber provides a full-featured section to create, manage, and update playlists on YouTube (and… [ Learn More ]

As with the Yabber facility to add a video to the top of FAQ articles, the same method applies to standard blog posts. We know that video is the single page ingredient that'll attract and engage website users more than any other, so it stands to reason that we'll use it whenever and wherever… [ Learn More ]

Yabber provides a large number of ways in which to send videos to Social, although it's more likely that you'll use the Outlook-based Vista Social Calendar, or Instagratify tools more often than any other, and both of these these tools will optionally applying a watermark, a heading, a music track, and fade effects.… [ Learn More ]

Given its importance, this FAQ is provided for clarification on how to ensure that Instagram videos are sent to YouTube via the Instagratify tool. If you haven't already, you should review 'general' the FAQ on Instagratify, and another on Sending Video to Social Media with Instagratify. The reason a user might get confused… [ Learn More ]

Instagram accepts up to 9 images when creating a post. Instagratify has the capacity to stitch up these images into an animated GIF for sharing on social media or other purposes. When multiple images are required to be sent to social, the standard has generally evolved into using a video since there's more options… [ Learn More ]

We all know that Video is a highly effective marketing tool, and we all know that we should all be using it. Instagratify is designed to share those short and meaningful videos a super-simple process. Brokers have information fed to them via Lenders and aggregators every day, and you're exposed to new scarious and products… [ Learn More ]

The YouTube module is very extensive and permits a vast array of functions. This FAQ will show you how to change a featured 'Thumbnail' image for a YouTube video. For the purpose of the FAQ we'll assign a new Thumbnail to one of our boring videos.

Google Connectivity

Using the extensive YouTube module requires that… [ Learn More ]

Video is the secret sauce that'll engage and convert your customers. Period. Our entire marketing effort once colder contact is made is predicated on the principles of 'Know, Like, and Trust', and these attributes are determined by our perceived Expertise and Authoritativeness, and there's no better way of developing an early relationship by way of… [ Learn More ]

The bmyt shortcode is now the primary method to render YouTube videos on your website. You should note that most video assignments on pages, FAQs, archive pages, and various other locations, are all managed via a point-and-click process, so the inclusion of videos other than these default 'hooked' locations requires use of the Elementor widget… [ Learn More ]

The 'Related Videos' panel will return a an accordion populated with related video modal links. The Relates Videos are managed in Yabber, so changes to the panel will be made on your website wherever the related series is shown. In order to use this tool, you must first connect YouTube and/or Wistia (YouTube is… [ Learn More ]

We encourage multiple videos on your front page, and they should be presented in multiple ways. The front page video panel is shown (by default) at the bottom of your front page. However, the block may be moved if required, and it may be used anywhere with the use of shortcode.

  The Result

The result… [ Learn More ]

We encourage multiple videos on your front page, and they should be presented in multiple ways. The primary front page website video is shown fully rendered, and by default it'll show about half way down the front page.

  The Result

The result of the front page video is as you would expect (shown below).
Image Error

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