Almost without excepting, you cannot purport to provide a financial service as a leadgen company. Despite claims that this mob is "regulated by the ASIC", they are operating illegally.
The quiz is used for one purpose: make it easier to sell leads (they all rubbish on about data-points without any clue what it actually means). Regardless of values in the form, they claim that the user 'qualifies' for a lower rate. It's utterly disguising digital behaviour.
Best Interest Duty is inherited by marketing groups by association, and this type of clear baiting practice violates a number of defining BID expectations.
This group goes to great lengths to hide their identity. This is probably because the violations of legislation is knowingly egregious and deplorable - this is their way of hiding. We've identified them and we're waiting on legal advice before we expose them (we traced them through two brokers). They sell a lot of leads, including Solar.
Their finance reviews are fake. They've used a photograph of a Dutch scientist for one review, a European 'adult actress' for another, and some stock photos. Fake reviews open up a whole new can of worms (typical of leadgen).
Fake messaging, intentional deception, fake infornation, and baiting/false advertising are defining characteristics of this disguising group. How dare they expose brokers to this level of non-compliance, and how dare they introduce illegal practices to businesses that pay them for a service. Customers deserve better.
How long will it be before aggregation starts to take this issue seriously? Your ACL isn't a hooker - stop letting your brokers screw it.
No more to say on this group. They're as bad as Leadify, Mortgage Magnet, Karbn, and others that use deception to apply funnel pressure.
Don't buy leads. Do it yourself the right way.
