RBA Cash Rate: 4.35% · 1AUD = 0.67 USD · Inflation: 4.1%  
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Example Interest Rates: Home Loan Variable: 5.20% (5.24%*) • Home Loan Fixed: 5.48% (6.24%*) • Fixed: 5.48% (6.24%*) • Variable: 5.20% (5.24%*) • Investment IO: 5.78% (6.81%*) • Investment PI: 5.49% (6.32%*)

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SOCIAL HASHTAG SEARCH [ RESOURCES · LENDER DATA ]
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Xena Updates, Plugin 0.8.8

Important note for clients. Between 1pm and late evening, every website will go offline for a few minutes for important updates. While Yabber’s new Xena statistics module is now recording data (replacing the older ‘pixel’), your website will also have its own locally hosted statistics module (you won’t always be a subscriber to Yabber but you’ll always need the data).

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The New Sendify Social Module

We’re a few days away from rolling out the final update to the new Sendify (social media) module. Morphing Instagratify, Sendly, Vista (Outlook social), SendPress, and other social modules directly into a unified module (and sitting on top of the content library), there are literally dozens of seriously funky social features and tools. One of the new features is the

advertising

New FB Campaign Returning $6.20 Leads

This is a reasonable example of what the leadgen charlatans don’t want you to see. There’s a $20 budget assigned to a video ad, and after a few days of its initial run it’s already returning $6.20 leads. Given that it’s a first print, the split and improvements will likely drive the cost to around $3 (CPC still isn’t where

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Introduction of the Xena Statistical Engine

This is an important note for all website and Facebook advertising clients. Xena is the only statistical engine of its kind in the market, and it builds on the amazing conditional engine that has continued to consistently deliver clients with spectacular website, promoted, and funnel results. While our existing model is industry-leading, the Xena engine takes our decade-old BeNet AI

advertising

Tayla’s Facebook Refinance Advert

We’re big advocates for brokers recording their own ads (rather than using our generic video). It’s easy to do: you pull out your phone and read off a few lines of text. Simple. The personalisation is more likely to engage with your audience, it enhances branding, and it legitimises your operation. You can shoot a little B-roll in the office,

advertising

Landing Page Updates

Now for clients. As previously advised, the landing page module is offline until Tuesday for a significant update. The module that is most commonly used, and that which is connected to the ‘Solis’ one-click full campaign module, is used more often than any other landing feature, so we’ve built in testimonial features, block content, and some other tools to ensure

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A Leppington Christmas

Spent the morning at Leppington and Leppington Village Homeworlds. Do you want to know how I know there weren’t any other brokers floating around? We talked to everybody! We’d still be there if it wasn’t 40 degrees – even sales staff went home early. If volume is driven by conversations, then conversations are required for growth. I’d write it into

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RBA Cash Rate Graph

There’s obviously a lot of rate chatter at the moment, so it’s a good time to remind you that our free plugin for brokers includes a range of useful RBA-related tools, such as the JavaScript Cash Rate Graph and text cash rate options. It’s free.

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Animated GIF to Social Media with Instagratify

Our proprietary Instagratify module allows you to create an animated GIF from the 10 images in an Instagram album by way of the #gif hashtag anywhere in your post content (normally in the area that’s removed before sending). A video is also created whenever a GIF is created, and this is the format normally sent to platforms such as Linkedin.

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Additional Data Product Pages Added to Website Framework

Note to clients. We’ve added an additional nine pages to the website framework that’ll be functional in the plugin we push tomorrow afternoon. The pages show each product type (SMSF, Hone Loans, Business, Personal etc.) on their own page, listed by repayment type. Ordered by rate, we (generally) show only ‘parent’ product types for each lender with the panel linking

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Your Website Glossary

In this post we’ll detail one of the least significant modules in Yabber(and on your website – the Finance Glossary. The glossary module in Yabber might give you an appreciation of how much control you have over ‘less significant’ features. The glossary isn’t heavily integrated into the funnel, nor is it part of the leadgen components, and it’s not even