RBA Cash Rate: 4.35% · 1AUD = 0.67 USD · Inflation: 4.1%  
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Example Interest Rates: Home Loan Variable: 5.69% (5.89%*) • Home Loan Fixed: 5.39% (5.84%*) • Fixed: 5.39% (5.84%*) • Variable: 5.69% (5.89%*) • Investment IO: 5.69% (6.19%*) • Investment PI: 5.55% (6.02%*)

Buying 50 Leads Versus 50 DIY Leads

The purpose of sharing this screenshot isn't because the lead cost is low, because it isn't, but it is within acceptable limits despite the fact the campaign is performing in the bottom 35% of all those we manage.

I see businesses buy individual leads for anything between $80 and $200, and brokers will routinely purchase packs of 50 leads for around $8k. I took this screenshot when a campaign hit 50 leads to illustrate how you'd pick up a minimum of 1250 leads with the same budget, and how you would return the same volume of leads for just a few hundred. If we doubled the effectiveness of this campaign we'd pick up 2500 leads. The conversions from this volume is clear, and the advantages of taking ownership of your own business growth is evident.

I've shared over 1000 examples in the past that shows how and why paid leadgen is plagued by compliance issues and illegal methodology, and I don't believe any of the leadgen charlatans can be trusted... and none of them are invested in your success.

Don't buy leads. Stop the finspam.

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