Over the last few months we've spent a ridiculous amount of time reworking the funnel flows for various types of advertising (we've had to cater for the ubiquitous illegal advertising that populates various social platforms). Typical leads off *generic* programs are coming in at around $15 (this includes leads delivered by our free plugin), while funnel-focused leads with good video are coming in at no more than $7. It's obviously the short-term conversion that most use to measure their success, so if you're paying any more than around $55-$65 for a *conversion* we need to have a chat (don't feel bad - those silly peckers that buy leads are often paying well over $1000 for a conversion). Keep in mind that FHB leads are quite expensive, with conversions costing nearly $80 (leads float between $8.20-$13.50).
We'll be hosting two client-only workshops next month (dates TBA), and they'll be the last events we host for a few months given our recent 'changes'. We'll shoot the style of refinance video with you directly that's currently returning $3 leads. Shoot us an email to reserve your spot.
