Video is the secret sauce that'll engage and convert your customers. Period. Our entire marketing effort once colder contact is made is predicated on the principles of 'Know, Like, and Trust', and these attributes are determined by our perceived Expertise and Authoritativeness, and there's no better way of developing an early relationship by way of entertaining and educational video material. You have a lot of information bouncing around in your fuzzy heads... so share it. There are tends of thousands of people searching for finance information every single week for answers you have trapped in your brain... and video is the single most effective tool you can use to communicate this in the manner that most consumers prefer. Google and other Search Engines love video, so you'll be rewarded for using it in your articles.
Our FAQ systems are excellent, and the resulting accordion panels present information in such a way that it permits a user to bounce around your website in a way that creates clear and identifiable pathways, but each page lacks the video that'll give that object the competitive edge it deserves. A facility in Yabber permits you to associate a video with every FAQ you've created, and this FAQ will introduce how the system is used (this style of assignment is shared by virtually all modules, but the FAQ module is obviously important).
The Result
We expect to publish videos to every page of our own FAQs, but until then, we shared one older video for the purpose of the demonstration. The FAQ titled "How to Update the Privacy, Terms, and Disclaimer Pages" shown a video towards the top of the page. The result is pictured below.
Pictured: A video was assigned to the Disclaimers page in Yabber. The video may be updated at any time. It is located directly under the page and thus assigning appropriate authority to the content. You may also consider a video index, but it's often out of place when published at the top of a page.
The assigned top-page video shouldn't be your only video on your page, but it should probably be the most important video shared to the page.
Locating the FAQ Video Panel
FAQ Videos are assigned by following the 'FAQ' submenu link in the 'Website' module. This will navigate you to the FAQ module. Now select the 'Videos' submenu item.
Pictured: FAQ Videos are assigned by following the 'FAQ' submenu link in the 'Website' module. This will navigate you to the FAQ module. Now select the 'Videos' submenu item.
You may also access various video links by following the Video icon in the Website Module 
. The returned menu consolidates various in-post video options.
Assigning Videos
Via the 'Assign' panel, you should simply select the applicable website, video, and FAQ page. Each is selected via a Select menu. Remember, YouTube is connected to Yabber so you won't have to copy embed code like some sort of caveman.
Pictured: Via the 'Assign' panel, you should simply select the applicable website, video, and FAQ page. Each is selected via a Select menu. Remember, YouTube is connected to Yabber so you won't have to copy embed code like some sort of caveman.
Once 'Saved'. the record won't immediately be made on our website. When you're ready to update your website you should navigate to the 'Send' panel, select your website, and Send. A message will be returned indicating that the update was successful.
Review FAQ Videos
You may review assigned videos via the 'Review' panel. Selecting the toggle switch will prevent the video from sending with any future update, so to disassociate a video from an FAQ you should first toggle it to inactive, and then update the applicable website.
Pictured: You may review assigned videos via the 'Review' panel. Selecting the toggle switch will prevent the video from sending with any future update, so to disassociate a video from an FAQ you should first toggle it to inactive, and then update the applicable website. In our pictured example, the arrow indicates the FAQ we updated for the purpose of the demo.
Selecting the green icon returns additional video data. Selecting the small YouTube or Wistia icon will launch that video in Yabber via a modal.
Including Additional Video
We know that website visitors engage with video, and we know that video improves our search authority, so it stands to reason that we'll include more than one video on page. You may include additional videos in multiple ways, such as Content Blocks or Custom Fields. If you do include in-post video you should consider including the applicable video chapters.
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Related FAQ Module FAQs
The FAQ module is made up of Website FAQs and Yabber FAQs. Placement is managed via Elementor or shortcode, and full style options are managed in Yabber.
Video is the secret sauce that'll engage and convert your customers. Period. Our entire marketing effort once colder contact is made is predicated on the principles of 'Know, Like, and Trust', and these attributes are determined by our perceived Expertise and Authoritativeness, and there's no better way of developing an early relationship by way of… [ Learn More ]
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In previous FAQs we've introduced both the and the . With the overlap in style applied to the resulting accordion, and for brevity in those other articles, this FAQ will introduce the common method of creating and applying styles to accordion panels. To define the styles for FAQ accordions, you should navigate your way to… [ Learn More ]
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Related Video Blocks
Your website includes a large number of ways in which to return video, or assign video to certain hook on your website.
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Evidenced by the large number of 'Related FAQs' shown at the bottom of this article, your website includes a very large number of video features. Why? Because video is vitally important... and given that it's a platform your competitors ignore, you have the capacity to achieve some amazing results. One of the many video features… [ Learn More ]
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In this FAQ we'll provide the basic shortcode necessary to return a video modal to your page. There are two methods for returning a video modal: a Yabber modal, and a full screen modal, with the former preferred because it is fully tracked and integrated with the . The Yabber modal is returned with the… [ Learn More ]
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The Lender Archive Video is a shown on the entry . It is important for the purpose of amplifying funnel enthusiasm and introducing your website visitors to the purpose of the vast information archives you make available. The video should always include an appropriate call-to-action, appropriate disclaimers, and other helpful information. Remember, the primary purpose… [ Learn More ]
A YouTube Playlist is simply a collection of related videos. They may be shared as a group of videos on YouTube, or as it applies to your website, you may selectively include related videos in panels, video sliders, or in lists. Yabber provides a full-featured section to create, manage, and update playlists on YouTube (and… [ Learn More ]
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Instagram accepts up to 9 images when creating a post. Instagratify has the capacity to stitch up these images into an animated GIF for sharing on social media or other purposes. When multiple images are required to be sent to social, the standard has generally since there's more options and the format is more widely… [ Learn More ]
We all know that Video is a highly effective marketing tool, and we all know that we should all be using it. Instagratify is designed to share those short and meaningful videos a super-simple process. Brokers have information fed to them via Lenders and aggregators every day, and you're exposed to new scarious and products… [ Learn More ]
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Video is the secret sauce that'll engage and convert your customers. Period. Our entire marketing effort once colder contact is made is predicated on the principles of 'Know, Like, and Trust', and these attributes are determined by our perceived Expertise and Authoritativeness, and there's no better way of developing an early relationship by way of… [ Learn More ]
The shortcode is now the primary method to render YouTube videos on your website. You should note that most video assignments on pages, FAQs, archive pages, and various other locations, are all managed via a point-and-click process, so the inclusion of videos other than these default 'hooked' locations requires use of the Elementor widget or… [ Learn More ]
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We encourage multiple videos on your front page, and they should be presented in multiple ways. The front page video panel is shown (by default) at the bottom of your front page. However, the block may be moved if required, and it may be used anywhere with the use of shortcode. The result of the… [ Learn More ]
We encourage multiple videos on your front page, and they should be presented in multiple ways. The primary front page website video is shown fully rendered, and by default it'll show about half way down the front page. The result of the front page video is as you would expect (shown below). Not happy with… [ Learn More ]
